"It's about making consumers part of the journey." (Mirek Lizec , MIWA)
Adrian Whitefoord, founder and partner at Pemberton & Whitfoord, explores how British retail style was introduced to Japan using the medium of packaging.
The first edition of Touchpoints magazine is set to hit desks in early April. You can make sure to be one of the first recipients of this brand-new magazine by subscribing here!