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Tag:

Household

Design

Oct 11, 2021

Natural design cues: New look for Air Wick

Air Wick has unveiled a new visual identity for its range of scented plug-ins. Driven by a central brand vision of ‘Thriving Nature’, the new identity also acts to unify the range that was previously available in various visual representations.

Elisabeth Skoda

Design

Oct 11, 2021

Zoflora makeover for the Instagram generation

The Thornton & Ross disinfectant brand has been redesigned by PB Creative.

Elisabeth Skoda

E-Commerce

Oct 11, 2021

The Reuse Revolution Part 1: Replenish

"Brand owners need to sell something other than disposable convenience.” (Jason Foster, Replenish)

Victoria Hattersley

Comment

Oct 11, 2021

Combining Japanese and British/European style

Adrian Whitefoord, founder and partner at Pemberton & Whitfoord, explores how British retail style was introduced to Japan using the medium of packaging.

Elisabeth Skoda

Smart Packaging

Oct 11, 2021

Unilever launches ecorefill with on-pack AR

We spoke with James Adkin, senior global brand manager, Unilever, to uncover the stance of a leading transnational consumer goods company on AR.

Libby Munford

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