In order to highlight a selection of its iconic products, Yves Saint Laurent entrusted Cosfibel with the creation of five coffrets with a very specific brief: they were to have a premium positioning and be made entirely from cardboard, including a patented chock.
Echo Brand Design has revealed its latest collaboration with English Tea Shop for a new range of Whole Leaf Teas.
Cosfibel presents 100% cardboard collection for Yves Saint Laurent.
On the backdrop of the digital media, e-commerce, and a proliferation of the virtual and physical touchpoints between brands and shoppers, there has never been a greater emphasis on the ability of packaging to engage with consumers. Touchpoints explores the opportunities for brands to harness technology and imagination to create meaningful packaging experiences. It’s the marketeer’s and brand manager’s indispensable guide to innovative ideas and technologies in design, customisation, smart and interactive packaging.Subscribe Today