Project Description: After analysing existing brands from a visual and marketing point of view, we students had to choose one of the five senses: sight, sound, taste, touch or smell. Afterwards, we created a new package for either an everyday product or a luxury product, that when used/interacted with has an element of ritual about it.
Design Process: I firstly worked with the marketing and design part. Then I created the visual identity of my brand Focus, also adding packaging and gadgets.
A Graphic Design student, constantly learning new skills and facing challenges. Actually studying Graphic Design & Art Direction with the Major in Brand Design at NABA, Nuova Accademia di Belle Arti, Milano, Italy. https://www.behance.net/mirtacerioli Instagram: @mirtacerioli
