Sustainability

Feb 23, 2022

Coverpla develop refillable fragrance bottle for FiiLiT

Coverpla developed a bottle from its catalogue in a refillable version and created a different décor for the 14 varieties in the line.
By:
Elisabeth Skoda

FiiLiT's travel fragrances set out to be, from essence to packaging, fully sustainable. With names including Surya, Mazhar, Amante and Joli Cœur, each of the fragrances tells "a story of a journey the brand’s globetrotters have made to the different corners of the world, such Andalucia, India, the Atlas or the Amazon.

The brand chose Coverpla's 50ml Cara bottle, which has a simple silhouette and ergonomic shape, and a screw closure for refilling. Coverpla also realized the screen-printed décor and added a wooden cap stained in the colour of each fragrance.

Elisabeth Skoda

Editor of Touchpoints magazine, writer for Packaging Europe magazine and design enthusiast!

editor@packtouchpoints.com
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