The challenge was to design a light, practical box that evokes the sensuality of wood. For this, Cosfibel's studio designed a paper and cardboard drawer box that renders the aspect and texture of tree bark through a set of printing and varnish. Inside, an EVA tray helps hold the products. Without glue, the tray can easily be removed to facilitate the recycling of the packaging. Also printed in black, the associated shipper is made from corrugated cardboard to remain light and strong.
Scents of Wood is inspired by the essences and sensuality of wood, carried by the New York magazine Visionaire. With his brand, Fabrice Croisé speaks to olfactory aesthetes through a sensory journey anchored in nature. In a collector’s spirit, this product line consists of candles, perfumes and a booklet. Produced in a limited edition, it is available on subscription and is exclusively distributed by mail order.
Editor of Touchpoints magazine, writer for Packaging Europe magazine and design enthusiast!